《捷報》 安納特施依伶 (Phantom Shy) 獲頒 2017 Women to Watch

得獎報導

Women to Watch獎項由《Campaign》雜誌主辦,今年邁入第四年,昨日獎項結果正式揭曉;安納特(Amnet)首席資料分析總監- 施依伶(Phantom Shy),今年獲頒2017 Women to Watch殊榮,是全台灣唯一得獎者。

旨在選出亞太區在行銷、媒體、或傳播領域最有潛力的40名女性,參賽者除過去一年優異的表現外,也必須在工作領域中充分展現創意:集團內的安索帕(Isobar) 總經理- 周允玉(Edith Chou)及電通國華(Dentsu One) 首席創意執行長- 陶淑真(Judy Tao)也都曾獲獎。

電通安吉斯集團亞太區另外還有3位來自澳洲的同事獲獎 •Aliya Hasan | Head of strategy | Vizeum | Australia •Louise Romeo | Head of implementation and investment | Carat | Australia •Namita Sopal | Group director | Carat Connect | Australia

我們一起為這幾位傑出的女性喝采!!

原文

The gender equality debate has reached boiling point many times this year, starting in January when some five million people took part in 673 worldwide Women's Marches, many protesting against Donald Trump's inauguration as US president. In the last few weeks, meanwhile, Google's firing of employee James Damore for an "anti-diversity" memo in which he claimed that biologicaldifferences are the reason women aren't equally represented in tech and leadership roles, has brought the issue front of mind once more. When events like this rock the world's media and reignite the gender debate all over again, we know that despite some progress, we still have a long way to go before balance is achieved. This is why we still need programmes such as the Women to Watch list we are publishing today in partnership with TBWA, which encourages people to champion the women who inspire and impress them on a daily basis. In our industry, we know this is particularly essential. Here at Campaign Asia-Pacific we held our own debate on gender equality in the media and marketing world in March, bringing together hundreds of people from across the APAC region to try and move the conversation towards positive change after our survey with Kantar TNS revealed that some very real barriers to women's advancement still exist. Our Women to Watch list is a celebration of the women dissolving those barriers through sheer force of will. These 40 professionals impressed our judging team with business results, client wins, original projects and creative work that out-performed all targets and clearly showed them to be people of indispensable value within their companies. Every woman on the list, however, also stood out for going far beyond their contractual brief. These are women whose ability to see the bigger picture and determination to improve the world they live and work in has seen them overhaul ingrained systems, bringing together unwieldy sectors to work together for a common goal, whether that be gender equality, digital transformation or any other subject close to their hearts. We hope you enjoy reading about them and, more importantly, adding them to your own radar: these are, without doubt, women to watch.

AMNET 趨勢研究所

數位行銷發展越來越快速,我們希望透過這平台和產業朋友以及對這媒體工作有興趣的社會新鮮人,分享我們在專業領域上的心得以及趨勢觀察。

透過分享這些資訊,可以業界的朋友一起進步,讓在這產業的大家有更多互動,有更多的合作可以透過這裡產生。

如果文章引用有疑慮,請務必告訴我們,我們會立刻調整。

amnetwtblog@amnetgroup.com

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